Creative advertising agency Fold7 said it has appointed Jack Christensen is joining as Group Creative Director.
He joins from Le Pub in Milan where he has been a Global Creative Director since January 2023.
During the course of his career, Christensen has worked on major international brands including Heineken, Volkswagen, Ikea, Sony, Kia and Hyundai.
Jack Christensen
He previously spent five years in Berlin as Creative Director at Innocean and eight years at DDB Berlin, having started his advertising career in London with stints at adam&eveDDB, BMB, and TBWA.
To date, Christensen has won a total of 22 Lions at Cannes including Germany’s first ever Titanium Lion, awarded to “The Uncensored Playlist” in 2018 which disguised news reports as pop songs in order to bypass censorship in countries such as China, Egypt and Uzbekistan.
He was behind the “Pub Museums” campaign for Heineken, which was one of the most awarded ideas globally in 2024 taking four Gold and four Silver Lions.
Other accolades include multiple Grand Prix awards at Clio, The One Show, Eurobest and Golden Drum. He’s been named most awarded copywriter in Germany at The One Show and ranked second in Creative Director of the Year at Golden Drum.
Dave Billing, Executive Creative Director at Fold7 said: “Jack makes work that drives cultural engagement.
“With an international perspective and experience at the highest tiers of international advertising, he brings a commitment to cultural work and doesn’t shy away from challenging conventions. We’re excited to have him on the squad.”
Christensen added: “What attracted me to Fold7 is the ambition to build rock solid brands that roll with culture and the pull of ambitious clients that want to make award-winning work that gets talked about.
“My experience in the beer category means I can apply real expertise to that mission for clients like Carlsberg Group, where there’s so much opportunity to do exactly that.”