Saturday, May 8, 2021

Les Georgettes launches first campaign from newly signed BiRTH director

French jewellery brand Les Georgettes has launched its first campaign directed by newly signed BiRTH Paris director, Matvey Fiks. The campaign film comes with confetti...
brim lead

WT launches BRiM campaign to drive better diversity in marketing

Wunderman Thompson is behind the creative campaign for a new industry-backed initiative called Black Representation in Marketing or BRiM. The effort calls on brands and...
golden nuggett

Golden Nugget appoints Incubeta to drive online growth

Digital marketing group Incubeta has been appointed by Golden Nugget Online Gaming, an affiliate of one of America’s largest casino brands. The is to drive...
the times enterprise network 2

The Times Enterprise Network launches to support Britain’s SMEs

Celebrity entrepreneurs including Steve Hewitt, CEO of Gymshark, Nisha Katona, founder of Mowgli Street Food, and Eddie Hearn, chairman of Matchroom Sport are supporting...
Radox core range

JDO’s launches refreshed and redesigned Radox brand

UK brand agency JDO has given Radox a complete brand redesign for its biggest relaunch in a decade. Reigniting love for the brand, the new...
Havaianas x Fortnite

Cheil creates Slipper Island for Havaianas x Fortnite edition

Havaianas has announced a licensing agreement with Epic Games, operator of the Fortnite game, to launch an exclusive collection of slippers after a negotiation...
Bluefocus ceo BRETT MARCHAND

CVC Capital, CDPQ acquire China’s BlueFocus and name new CEO

CVC Capital Partners and investment group CDPQ have announced the acquisition of China media and marcoms firm BlueFocus International. CVC Capital Partners is a global...
monetisation of gaming

Admix In-Play advertising verified for the first time by IAS

Admix, the pioneering In-Play advertising platform that bridges the gap between mobile games and brands, announces a new partnership with digital ad verification platform...
lung cancer awareness ENGINE

ENGINE creates campaign on lung cancer risk to ‘never smokers’

ENGINE Creative has come together with photographer Rankin, production house TAG and media agency Wavemaker to create the 'See through the symptoms' campaign to raise awareness...
Stop Cyberbullying Day  1

Organic launches new website, rebrand for Stop Cyberbullying Day 2021

Digital agency Organic has launched a new website and brand identity for Stop Cyberbullying Day. The anti-bullying day is an annual event founded and co-ordinated by The...