Zoomy Woof Woof hires isobel for UK dog video brand launch

Zoomy Woof Woof

A Californian tech firm has hired independent creative agency isobel to build its new dog video app – Zoomy Woof Woof – and launch it to the world.

The US brand believes that, with so many house-bound people buying dogs during lockdown, and owners originally spending 100% of their time with their new pets, many dogs are now feeling lonely as their owners return to office working.

Zoomy Woof Woof

The Zoomy Woof Woof app, which isobel has designed and built, is bark and paw print activated, so dogs can access an interactive screen at home on their own and create bonding sessions with their owners.

Zoomy app phone
Paws that call: Dgos to get their own app from 1 April.

Dogs can also speak to other dog buddies by recognising photos of their K9 friends and calling them direct, by pressing ‘dog friend profiles’ on screen with their paw.

Owners can even plan regular daily catch ups for groups of friendly dogs, with dog group video conferences every day.

Having built the app and brand, isobel will now create the consumer facing comms campaign for Zoomy Woof Woof, which will include broadcast advertising.

Zoomy Woof Woof 2
Rover calling: Woof missing you already…

Jamie Williams, Managing Partner at isobel said: “We love brands on a mission and the team at Zoomy Woof Woof are certainly in that category.

“Having added a dog to our family in lockdown, I instantly got the scale and value of the business idea, and we can’t wait to spread the word”.

The shaggy-tailed app is set to go live today, 1 April 2022.