The Television and Radio Industries Club has signed a deal with electrical goods retailer Euronics, which will see it act as sponsor and partner for this year’s TRIC Awards 2022.
It’s the first time ever that TRIC has given a sponsor an in-partnership status for the Awards.
The media body said it was an exciting journey for both parties, as it offers wider brand awareness and an opportunity for both brands to tap into new audiences nationwide.
This is the second high-profile sponsorship agreement for Euronics this year, which is also an official Sponsor of the UEFA Women’s Football, and will be donating TRIC tickets for the Women’s Euros as part of the silent auction to raise money for this year’s chosen charities Save the Children and the Alzheimer’s Society.
TRIC Chair, Dan Todaro “We are delighted to welcome Euronics to the TRIC Awards as title sponsors, our first in the awards history.
This is a great partnership which compliments the Television & Radio Industries Clubs ethos, raising funds for good causes on behalf of talent across broadcast media On Line, On TV & On Radio and also those who produce the devices we watch and listen on”.
The TRIC Awards 53 rd ceremony will be back at the lavish Grosvenor House, on Park Lane, the home of over 50 awards ceremonies.
The day will see the best talent of TV, radio and online celebrating the most loved shows and talent, taking place in the height of British summer on Wednesday, 6 July.
Presenting the show will be TRIC President, Alex Jones, who is one of the UK’s best loved TV presenters, co-hosting The One Show for over 11 years.
The awards will be presented in front of a live in-person audience of over 1,000 guests, and will again be streamed, for fans to tune in and to watch all the action on a livestream or on-demand, hosted across streaming platform, ScreenHits TV.
Sone tables are still on sale and the final remaining sponsorship packages are available. TRIC said if any companies want to increase their brand awareness, they should contact Alexia Sciplino from TRIC directly, here.