R/GA London names Fern Miller as Exec Strategy Director

fern miller r_ga london

R/GA London has hired Fern Miller, one of the industry’s most exciting & experienced strategic leaders, to lead its strategy department as its new Executive Strategy Director. 

Fern Miller

In her new role, Miller will be responsible for building a team of diverse talent, evolving and leading the vision for the strategy department, and driving both transformational and human-centric work for its clients. 

Miller previously held the position of Global Chief Strategy Officer at Native Design, before establishing her own consultancy prior to joining R/GA. 

As a key new member of the agency’s executive leadership team, she will report to Rebecca Bezzina, SVP Managing Director R/GA London.

As a senior collaborative and strategic partner for clients, Miller will play a key role in delivering on R/GA’s purpose of helping design brands and business for a more human future, the firm said. 

With an extensive career in strategy spanning creative, brand, consulting, digital and service design across global markets over the last two decades, Miller brings to R/GA a wealth of experience in leading industry thinking that plays at the intersections of culture, brand and technology. 

She joins R/GA London at a time of exciting expansion and evolution, with the agency once again back to delivering industry-leading & award-winning innovative work on a global scale.

“Fern has an incredible track record of inspiring culture and leading transformational change for the brands and businesses she partners with – so she is an excellent fit for R/GA” said Rebecca Bezzina, SVP Managing Director R/GA London. 

“She’s a natural disruptor, so her experience will play a big part in how we continue to help our clients, and our people, navigate disruptive trends in technology such as the evolution of hybrid-working and rapid acceleration of Web 3.

Commenting on her appointment, Miller said: “After many years of admiring and envying R/GA’s work from afar, I’m absolutely delighted to be joining Becs and the amazing team she’s assembled there”. 

“I’m especially excited to be joining at a time when there are so many new and emerging opportunities to enrich people’s lives through the creative use of technology”

Prior to joining R/GA, Miller established her own consulting firm, after previously holding the roles of Global Chief Strategy Officer at Native Design and Partner at Grey Consulting respectively. 

With over 20 years experience in creating growth, Miller has led global brand, advertising and digital design strategies, leading multidisciplinary teams for UNICEF, Astra Zeneca, Costa Coffee, Nestle, Sky, Kelloggs, Comic Relief, Mumsnet and many more.