Nearly half of all child-directed apps request access to personal information, new research from fraud protection, privacy, and compliance analytics platform Pixalate has found.
Child Privacy in Apps – Pixalate analysis
Pixalate analysed apps available to download in the Apple App Store and Google Play Store directed at children, comparing them to key issues in the US Children’s Online Privacy Protection Act (COPPA).
In total, Pixalate discovered around 379,000 child-directed mobile apps across both stores.
In the categories examined, Google’s offerings were, on average, safer for children, than on the App Store.
Nearly two-thirds (63%) of all child-directed apps had either no country of registration or a country of registration that was not identifiable by Pixalate.