Perion Network, one of the advanced technology leaders for digital advertising through AI, has launched Outmax, a proprietary AI agent for TikTok.
This integration extends Perion’s capabilities to one of the fastest-growing global advertising platforms, with nearly 1.6 billion users worldwide and rapidly expanding advertiser adoption as brands increasingly prioritise TikTok in their media strategies.
Outmax for TikTok
TikTok’s advertising revenue is expected to exceed $50 billion by 2027.
Perion’s Outmax AI agent is embedded within Perion’s AI-native infrastructure, designed to increase advertiser efficiency and performance.
Fully integrated with TikTok, Outmax applies algorithmic intelligence beyond native platform defaults, enabling advertisers to optimise against brand-defined business outcomes rather than platform-standard KPIs.
Perion said the new Outmax for TikTok AI Model is already delivering up to 25% better performance, demonstrating the company’s ability to drive significant efficiency gains while maintaining the scale required by global brands.
Tal Jacobson, CEO of Perion, said: “As we officially launch our new AI Model for TikTok, we are seeing great results for our clients.”
“The deployment of additional Outmax AI agent Models across high-growth platforms such as TikTok enables us to work with more customers across more platforms, worldwide.”
“The strong demand we are seeing from clients expanding their investment in TikTok reinforces the strategic direction we outlined with our recently announced 2028 targets.”