Gain, the creative-led, data-driven, technology-enabled company, has appointed marketing and new business leader Lisa Pilbeam Clarke to spearhead marketing strategy and communications across the agency, with a mandate to boost growth.
Lisa Pilbeam Clarke
Pilbeam Clarke brings a wealth of experience from some of London’s top creative businesses and advertising agencies.
She was most recently director of brand and new business at TBWA\London and has led growth efforts at countless other businesses including MPC, Accenture Song and Wonderhood Studios.
Lisa’s appointment follows that of Jennifer Black, who was recently appointed chief executive of Gain Creative Studios. Black joined in April from Special London, her career also includes leadership roles including managing director of Havas London.
Gain recently relaunched under a new identity, changing its name from Sideshow Group and rebranding all its partner agencies under the unified branding.
Pilbeam Clarke will lead communications and marketing efforts for the group and its specialist capabilities in Creative Studios, Customer Science, Conversion, Performance, and Experience.
The newly transformed agency has served leading brands such as Amazon, Nike, KFC, David Lloyd and Loop Earplugs for over 17 years.
Jennifer Black, CEO of Gain Creative Studios, said: “Lisa is a fantastic addition to the new look Gain team. With her wide experience in the London advertising scene, we know she will excel at developing growth strategies for Gain.
“With Lisa taking charge of communications, you’ll be hearing a lot more about Gain in the very near future.”
Pilbeam Clarke said: “I love working with brilliant people and helping creative businesses grow. Gain isn’t just focused on what clients need today, but building an agency that’s focused on their future needs too.
“Working in an independent, agile business powered by innovation, creativity and data, and all wrapped up with wonderful and smart humans, is an exciting place to be right now.”