Performance marketing agency, Journey Further, today announces the launch of its creative offering and the appointment of Billy Burgoyne (left, main photo) as Creative Director.
Billy brings a wealth of experience from previous roles at London agencies B-Reel & unit9, where he created campaigns for Google, VW, Honda, Three, Adidas, British Airways, Microsoft, Sony, Ford & Spotify.
Global awards recognition for his work includes D&AD pencils, Cannes Lions and Webby awards.
Reporting into Matt Kwiecinski (Managing Director), Billy’s role will initially be focused on the exciting opportunities with existing clients, providing creative support to increase performance across programmatic, paid social and PR campaigns.
Billy Burgoyne, Creative Director at Journey Further, said: “There’s a huge creative opportunity at Journey Further.
“Too many creative agencies base their decisions on unsubstantiated opinion and ego, while data-led agencies stifle creativity.
“Our Clarity at Speed proposition allows us to inform creative briefs with verifiable audience data, delivering high quality, insightful creative that connects on an emotional level.”
Matt Kwiecinski, Managing Director at Journey Further, added: “The opportunity is to find the sweet spot between a conceptual and data driven approach.
“This is something that very few agencies crack, but unlike most, we’re not limited by a traditional (and often outdated) creative agency thinking.”
Journey Further is looking for versatile and ambitious creatives, who challenge conventional thinking to join the team in Leeds, Manchester and London.
The agency is on course to turnover £5.3million in its third year of trading, having signed partnerships with the likes of Sky, Evans Cycles and PrettyLittleThing.