Incubeta acquires data-driven marketing specialist Extendo

extendo bought by incubeta

Digital marketing group Incubeta has today announced the acquisition of data-driven marketing expert, Extendo. 

The acquisition will expand Incubeta’s global presence into Latin America, allowing them to drive growth for clients through their expertise, and best practices in technology, data and creative. 

Extendo acquisition

This acquisition will also allow Incubeta to build upon the strong relationship it currently has with Google.

Operating in 17 countries globally, Incubeta is a market leading specialist that uses the power of digital to unlock and amplify business growth potential through bespoke, localised digital solutions with global expertise. 

Acquiring Extendo creates the opportunity for Incubeta to boost its local expertise, and expand its capabilities to drive true business growth for its customers.

With 10+ years of experience in the digital space, Extendo is a Latin America based agency that specialises in Digital Marketing, Data Analytics and Data Engineering – transforming clients’ businesses through ingenious and ethical solutions that combine marketing, data and technology, to generate prosperity and growth.

A Certified Google Marketing Platform Sales Partner, Extendo operates across a diverse range of verticals, boasting an impressive client roster that includes Coca-Cola, Walmart, Viva Aerobús and Samsonite.

Lars Lehne, Group CEO of Incubeta said: “This acquisition not only allows Incubeta to expand our footprint and expertise in Latin America, but it fits squarely with our ongoing strategy of acquiring companies that complement our core business growth. 

“Having a business that mirrors our work ethic, expertise and culture will only bring us closer to our customers as we upgrade our growth, and truly become one”.

Hebert Hernandez Henestrosa, CEO of Extendo said: “The opportunity to join Incubeta came at the perfect timing to accelerate our growth plans in Latin America. 

“Learning both companies shared the same values and the same passion for transformation and growth, at business and professional levels, made us want to be part of this great adventure. 

“With Incubeta, we’ll strengthen our leadership in the region, bringing best practices from more mature markets to our clients and sharing our data-driven marketing experience with our colleagues around the world.”