bullish after surge in holiday searches

We love blasting the January blues by checking out hot holiday destinations and said we’re not the only ones.

The holiday price comparison site has reported a surge in the number of searches on its platform.

The firm said it experienced the sharp increase in searches began with a Boxing Day bonanza that saw volumes 91% higher than the pre-December 26 average.

With searches for February departures up 92% YoY and volumes doubling for March, the pre-summer period accounted for a 10% higher share of searches on than the same period last year. summer searches

Searches for summer 2020 have increased by 34% in the past month, and holiday searches for 2021 are up by 36% versus a comparative four-week period in 2019.

Top destinations 

Spain, Greece and Portugal are the most popular destinations in Europe. Portugal had the largest increase in searches (49%). Poland has proved to be a standout performer, with searches for Krakow increasing by over 600%.

Outside of the EU, the USA was a key growth area (+226%) with searches for both Florida and New York up by almost 400% YoY.

With searches more than doubling, the USA alone is now a more popular destination than Egypt among customers.

Egypt searches have grown by 27% overall YoY. And while Sharm el Sheikh is well up in terms of searches vs the same period in 2019 (+600%), it remains less popular than Hurghada and, further afield, Marrakech and Cape Verde.


“This time last year there was uncertainty around Brexit and many customers were delaying their holiday decision,” explained Richard Singer, CEO,

“One year on, the General Election result, clarity on the UK’s withdrawal from the EU and a resurgent pound has provided a huge boost in consumer confidence in the early weeks of 2020. This is illustrated by the marked increase in customers researching and booking their holiday here at”

“The strength of the pound versus the dollar has led to a substantial increase in interest for US holidays, which were up by 226%.

“With the return of Sharm El Sheikh and Tunisia to the mainstream, we’re also seeing a knock-on effect in Spain, Portugal, the Canaries and Greece, where discounting has helped them cement their position as our most popular EU destinations.

“With the Brexit deadline just a few days away, any deal is set to include a transitional period through to 31 December which should give customers confidence to book their 2020 holiday.

“We are very optimistic about this year”.

Most popular 2020 holiday searches by customer group:

Families – February Half Term

  1. Tenerife, Canary Islands
  2. Lanzarote, Canary Islands
  3. Gran Canaria, Canary Islands
  4. Fuerteventura, Canary Islands
  5. Algarve, Portugal
  6. Majorca, Balearic Islands
  7. Benidorm, Spain
  8. Antalya, Turkey
  9. Costa Del Sol, Spain
  10. Paris, France

Families Jan – Apr 2020

  1. Tenerife, Canary Islands
  2. Lanzarote, Canary Islands
  3. Majorca, Balearic Islands
  4. Antalya, Turkey
  5. Gran Canaria, Canary Islands
  6. Fuerteventura, Canary Islands
  7. Algarve, Portugal
  8. Egypt
  9. Benidorm, Spain
  10. Costa Del Sol, Spain

Families May – Sept 2020

  1. Majorca, Balearic Islands
  2. Tenerife, Canary Islands
  3. Antalya, Turkey
  4. Algarve, Portugal
  5. Lanzarote, Canary Islands
  6. Benidorm, Spain
  7. Costa Del Sol, Spain
  8. Gran Canaria, Canary Islands,
  9. Fuerteventura, Canary Islands
  10. Costa Dorada, Spain

Couples Jan – Apr 2020

  1. Tenerife, Canary Islands
  2. Lanzarote, Canary Islands
  3. Amsterdam, Netherlands
  4. Krakow, Poland
  5. New York, USA
  6. Fuerteventura, Canary Islands
  7. Gran Canaria, Canary Islands
  8. Benidorm, Spain
  9. Cancun, Mexico
  10. Florida, USA

Couples May – Sept 2020

  1. Majorca, Balearic Islands
  2. Tenerife, Canary Islands
  3. Algarve, Portugal
  4. Benidorm, Spain
  5. Antalya, Turkey
  6. Dalaman, Turkey
  7. Lanzarote, Canary Islands
  8. Costa Del Sol, Spain
  9. Gran Canaria, Canary Islands
  10. Crete, Greece

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