Integral Ad Science (IAS) has announced the appointment of Lidiane Jones as Chief Executive Officer, effective immediately.
Jones succeeds Lisa Utzschneider, who led IAS for more than seven years and will remain with the company as Special Advisor to the Board through the end of 2026.
Utzschneider will also serve as a Special Advisor to Novacap and their portfolio companies.
Long term vision
The appointment reflects IAS and its long-term strategic vision for the future of digital advertising.
As AI transforms how media is planned, bought, measured, and optimised, advertisers increasingly need trusted intelligence to make real-time decisions.
Jones’s deep expertise across product, technology, and AI uniquely positions IAS to build on its leadership in media quality, while accelerating the company’s next phase of innovation.
Jones brings more than two decades of experience leading product and technology organisations across enterprise and consumer software.
She previously served as CEO of Bumble and CEO of Slack following its acquisition by Salesforce, where she was Executive Vice President and General Manager of Digital Experiences.
Earlier in her career, she held leadership roles at Sonos and spent more than a decade at Microsoft.
Jones said: “IAS occupies a unique position in the market.
“The company has built an extraordinary technology foundation and has earned real trust across the industry, and with customers around the world.
“As advertising undergoes another wave of transformation driven by AI, I believe IAS is exceptionally well positioned to lead, innovate, and help customers navigate what’s next.
“I see an incredible opportunity to build on the momentum already in place and help shape the company’s next chapter of growth.”
The appointment follows a comprehensive succession process led in partnership with the Board of Directors, Novacap, and Utzschneider.
Utzschneider said: “Leading IAS has been one of the greatest privileges of my career.
“Together, we’ve transformed IAS into one of the world’s most trusted media quality companies, expanding our AI-driven technology to help customers navigate digital advertising with greater intelligence, transparency, and confidence.
“With Lidiane at the helm, I could not be more excited about the future of IAS.”



