Following a competitive pitch, Hearts & Science UK has been appointed as the media agency partner of Hargreaves Lansdown, one of the UK’s leading investment platforms for private investors.
Hearts & Science will begin working immediately with the investment firm to bring its purpose to life: to empower people to save and invest with confidence and help them build their financial resilience over the long-term.
Activity will cover brand campaigns across media channels, including AV, OOH, Publishing, Radio and Digital.
Hargreaves Lansdown is a Bristol-based FTSE 100 company, employing around 1,800 people.
For 40 years, HL has provided a lifelong and secure home for people’s savings and investments and has helped make their financial lives easy.
Simon Coomes, Head of Marketing and Commercial Performance at Hargreaves Lansdown, said: “The team at Hearts & Science impressed us with their insights into the audiences and clients for our service, as well as their understanding of what we want to accomplish with our media spend.
“The passion the team showed for the brand and our challenge, brought to life by the ideas they came to us with, made them the clear choice for us.”
Garrett O’Reilly, MD of Hearts & Science, added: “This is a proud moment for our team, as Hargreaves Lansdown is the benchmark for UK wealth management services.
“It’s also an incredible opportunity to rethink and re-invent how personal finance and investment providers get their important messages across, especially at a time when everyone is looking hard at their bank balances and many people are unsure of the future.”