Free The Birds creates guide to achieving two metre separation


London design agency Free The Birds has launched a series of images designed to give people a better idea of what two metre distancing looks like.

It comes following the social distancing advice from the British government during the current coronavirus crisis.

Two metre images

Free The Birds has created a series of illustrations that can help support people taking steps to limit social interaction.

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Two metres is the distance that the health authorities are advising the British public to maintain between themselves and anyone outside their own household; as the country fights to ‘flatten the curve’ – or slow the spread of COVID-19.

Dwayne ‘The Rock’ Johnson

In a series of four illustrations, Dwayne ‘The Rock’ Johnson is the star of one of the images.

Measuring 1.96m, the Hollywood superstar is shown lounging on a sofa with one person perched on each of the arms.

Other visual prompts in the illustrations include a Smeg fridge/freezer (1.9m), a Harley Davidson Street Rod (2.1m) and a dairy cow (average 2.3m).

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“We were discussing what two metres looks like in one of our Zoom meetings. Someone said, ‘I bet Dwayne The Rock Johnson is about that size’”, designer Katie Harbord said.

“I thought, what a great visual! I wanted to keep the illustrations light-hearted and colourful, to brighten things up a little.”

Free The Birds Marketing Manager, Emily Ingram, said: “Social distancing is a crucial tool in slowing the spread of coronavirus. But…not everyone has a clear idea of what two metres is.

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“So we hope that people will take these illustrations in the spirit in which they are intended – a moment of levity, albeit a useful one, in the midst of crisis.”