London-based agency Free Partners has formed a partnership with Zurich-based strategy and research comms group, Faber Consulting.
Both firms will offer integrated brand, creative and communications services to the international financial and insurance sectors.
Faber and Free
The partnership will allow the two businesses to deliver seamless communications services; from brand development through the design process and content creation to large scale market research projects.
Together the businesses will operate on a global basis supporting clients wherever they are located in the world; in their local language.
“Faber Consulting’s outstanding research capabilities, European communications expertise and emerging market access is an important addition to Free’s comprehensive client offering”, said Lorraine Jeckells, Managing Partner, Free Partners.
“Our financial services clients can be confident when they work with us that we can deliver whatever element of communications they need, from video and events planning to thought leadership research – and that it will be available with the right tone and nuance based on the local marketplace.
We exclusively work with like-minded agencies who are at the top of their field.
Aligning values
“Faber Consulting align with our cultural values and tenacious work ethic, and I’m excited about the future of this partnership.”
Henner Alms, Partner, Faber Consulting, added: “Free’s award winning brand, creative and marketing communications experience in the international insurance market is second to none, and the addition of this skill set, combined with its London market and US reach will make for a compelling offering for our clients.
“Our approach is to support our clients in the insurance, reinsurance and financial services industry with market research & analysis, business & strategy development and corporate communications services.
“Faber Consulting’s value add is based on our expertise and understanding of clients’ businesses and the market environment.
“By working together with Free Partners, we are laying a strong foundation for growth and development; not just in the short-term but into the future.”