Fold7 hires creative directors Dom Moira and Kieron Roe from BBH

LtoR: Kieron Rowe and Dom Moira.

Fold7 has hired Dom Moira and Kieron Rowe as creative directors, to expand a growing creative department.

Across their career at agencies including BBH, M&C Saatchi and Lean Mean Fighting Machine the award-winning team have been behind some of the most distinctive and memorable work in recent years, for brands as diverse as Paddy Power, Ribena, Coca Cola and The Financial Conduct Authority.

Dom Moira and Kieron Rowe

The pair have been freelancing at BBH since 2020 and previously together worked at M&C Saatchi. They are recipients of a variety of awards including D&AD, British Arrows and Creative Circle.

They started their career at agency Lean Mean Fighting Machine in 2010.

Dave Billing, executive creative director and partner at Fold7, said: “Dom and Kier bring tremendous energy, funny bones and a healthy dollop of wonk to our growing department, powering our mission to create work that’s entertaining, simple and distinctive.

“As young creatives, they were able to break the internet with tiny budgets. Since then, they’ve put Arnold Schwarzenegger’s head on a miniature tank, turned Jermaine Jenas into a fish finger and made Barry from Eastenders settle down with Abbey Clancy.

“For all these reasons and more, we are very excited to welcome them to the Fold.”

The duo’s other notable work includes Coca Cola’s Where Everyone Plays campaign and the Fire it Up work for the Department for Education.

On joining Fold7, Moira and Rowe said, “We’ve always loved advertising that makes you smile and gets people talking and Fold7 are passionate about that too, so it was an easy decision when Dave asked us onboard.”

Fold7’s clients include Carlsberg, Amazon Audible, Capital One and PZ Cussons.