Flourish names Emma Stacey Non-Exec Director

Emma Stacey flourish

Specialist CRM agency Flourish has appointed former TSB and Bank of Ireland Marketing Head Emma Stacey as a Non-Executive Director.

Emma Stacey

The move follows a recent management restructure at Flourish that has seen Ian Reeves appointed Managing Director. 

The new senior management team will maintain Flourish’s pragmatic approach to CRM, whilst expanding the use

of data available through search and social to continually improve the relevance of customer led journeys.

Stacey will advise Flourish as the team looks to consolidate its position and move into the next stage of its growth plan. 

Flourish will draw on Stacey’s vast experience, gained in the financial sector, of putting customers at the centre of every marketing experience, whilst achieving financial objectives.

Managing Director Ian Reeves said: “I am absolutely delighted to welcome Emma to the Flourish family. Our whole team and our clients will benefit from Emma’s wealth of knowledge. 

“The ‘money confidence’ TSB campaign demonstrated the importance of data driven communications, something

Flourish champion with all of our clients and I’m looking forward to Emma helping us as we onboard new clients in the future.”

Flourish is an independently owned, specialist CRM agency based in Bristol.

Platform agnostic, the agency said it works with the technology that its clients have in place to deliver data-driven customer journeys to optimise, elevate and ultimately transform its clients’ CRM.