Farrow & Ball and BMB create upgraded look for home video conferencing

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Creative agency BMB has teamed up with trendy paints brand Farrow & Ball to give home conferencing a new look during the lockdown.

“Maybe your bookshelves aren’t as impressive as Robert Peston’s; and your interiors don’t quite match up to Kirstie Allsopp’s” BMB cheekily said.

They imagine funny scenarios where workers have to lock themselves in the laundry room for conference calls. Just to get some peace and quiet while home-working.

“Or what if you just haven’t got round to a full home office makeover on the spare room?”

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Looking good: Farrow & Ball and BMB backgrounds set to impress.

Farrow & Ball illusion

So Farrow & Ball can help you create a covetable interior – or at least the illusion of one – at the click of a button, with a selection of stylish rooms guaranteed to make your home the talk of the virtual office.

Working with BMB, F&B has developed a range of six different work-from-home scenes, all painted in tasteful F&B colours, to upload as a background to your conferencing app.

You can download backgrounds here.

Users can be strategic about choosing a look to suit the mood: create a cosy; a hint of a wild past; or a relaxed evening in the garden, brightened by a string of lights to accent the beautifully painted woodwork.

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Virtual home: How to impress on those conference calls.

Surge in video calls amid COVID-19

“Video calls are putting the population straight into each other’s homes as they work”, Anthony Davey, CEO at Farrow & Ball said.

“So we thought we would give people the chance to change up their backgrounds; without even having to pick up a paint brush with some of our most popular shades.

“It’s a bit of fun for people who might fancy changing the walls they are looking at every day.”

Matt Lever, ECD at BMB said: “What with all these Zoom calls, Google Hangouts, Slack videos, Facetimes and conference calls, it’s completely understandable that people might not have had time to turn their hastily assembled back-bedroom workspace into a thing of beauty.

“Thankfully, Farrow & Ball have come to the rescue with backdrops to make you the envy of your video call colleagues…”

Many UK customers are using the lockdown as a chance to redecorate for real.

Farrow & Ball’s showrooms are temporarily closed, but it’s still taking orders on its website and offering home delivery, due to exceptionally high levels of demand.