Essence, a global data and measurement-driven agency which is part of GroupM, today announced four key leadership promotions to its EMEA executive leadership team.
Ryan Storrar has been promoted to COO, EMEA where he will be responsible for business growth and further strengthening the network through innovative new processes and technology.
Storrar was previously SVP Head of Activation, EMEA, and Chapman was previously SVP, Head of Media Planning, EMEA.
Clare Chapman has been promoted to EVP, Head of Media, a newly created role where she will bring activation and planning closer together and expand its best practices and products.
Also joining the EMEA leadership team will be Anna Berry, who is promoted to SVP, Head of Client Services, EMEA and will be responsible for continuing to increase client satisfaction and grow new business.
Sherif Guindy has been elevated to SVP, Data Strategy and will focus on deepening the integration of Essence’s data and technology offering with all of Essence’s clients and teams.
“These promotions are much deserved recognition for the hard work and innovation these individuals and their teams continually bring to our clients and our business”, Tim Irwin, CEO, EMEA said.
“Over the past 15 months, Essence has experienced a period of exceptional growth, adding brands such as L’Oréal, Airbnb, Sainsbury’s, Argos, ITV and Zoopla to our roster – brands looking to drive genuine transformation within their businesses.
“These appointments will further the strong momentum we have as a business going into 2021 and underscore our commitment to creating the next generation of industry leaders by investing in training and promoting from within.”
Ali Reed, Managing Director, UK added: “2020 has accelerated the transformation of client-agency relationships, making it more important than ever that agencies are listening to their clients and evolving based on their real-time needs.
“Ryan, Clare, Anna, and Sherif are all champions of client-led innovation. I’m excited to work with each of them as we help our clients transform their businesses and as we continue to grow and evolve as an agency ahead of the marketplace.”