Digital agency, Organic has been appointed by Swedish and US-based digital experience platform provider Episerver.
The UK agency will work on a number of projects, kicking off with the creation of a brand awareness campaign.
The global campaign, aimed at senior decision makers in the B2B space, will roll out through paid display, organic and paid social, sales collateral and ABM.
The project aims to increase awareness of Episerver within its target audiences of key buyer and decision maker groups across multiple sectors; whilst also ensuring the brand’s unique offerings of speed, innovation and customer service shines through.
The technology provided by Episerver empowers marketers and merchandisers to create and deliver digital experiences. This includes content management, commerce, data and personalisation tools.
“The team at Organic is thrilled to have the opportunity to work with Episerver. They’re an ambitious global brand who appreciate great work; and they exhibit a collaborative way of working which aligns well with us”, Ben Scoggins, MD at Organic said.
“We look forward to supporting their digital activity across other areas of their business in the coming months.”
Andrew Davies, Head of Brand and Digital at Episerver added: “When looking for an agency partner, we needed a team who not only understand the brand and the issues we face, but who also understand the velocity with which we need to move.
“Organic have been a fantastic choice and have really delivered.”