Dentsu Aegis Network today confirmed a strategic review of roles across its UK business, including a proposal to relocate some roles to other cities across the UK in 2020.
The move means up to 9% of the firm’s UK workforce, which currently stands at 4,000 could be affected, which translates into 360 jobs.
This review follows a restructure in 2019 to simplify and streamline the UK operation into so-called ‘Lines of Business’, which marked a first step in Dentsu Aegis Network’s transformation journey to better manage the agility and fluidity of talent and support the challenges that clients are facing.
Evolution
The company said that today’s announcement marks the next phase of the group’s evolution and restructuring programme, the firm said, which will involve a further review of the shape and location of some roles in the UK in 2020.
London cuts
As well as the approximately 9% of roles across the entire UK business that may be impacted, it is also proposed that some non-client facing and functional roles will be relocated outside of London.
Euan Jarvie, CEO, Dentsu Aegis Network UK & Ireland said: “Just as many of our clients’ businesses are facing change, we are also reviewing and evolving our business to ensure we meet their changing needs.
“At the start of 2019, we began to set the foundations for a more efficient business, working hard to streamline operations and be 100% client serving.
“We have started to build momentum as a result of these changes with a number of significant wins under our belt including Beiersdorf, Legal & General and Vodafone.
“The UK&I remains strategically important for Dentsu and we are now building on the foundations set in 2019 in order to deliver greater success for ourselves and for our clients in the long-term.”
Dentsu Aegis Network will begin consultation with staff members potentially affected by this review from January.
As such, it is not possible to give details of individual roles affected at this stage and plans may be subject to further change.