Tuesday, April 20, 2021

Sykes launches 2020 travel campaign with Media Agency Group

Media Agency Group and its client Sykes Holiday Cottages have launched a new national broadcast campaign to hit the post-Xmas viewers and drive bookings...

VIDEO: Havas London launches latest DfE campaign film

Creative agency Havas London has unveiled the latest instalment of its teacher recruitment campaign for the Department for Education (DfE), Every Lesson Shapes a...
Cadbury Creme Egg Meatballs and Spaghetti

Cadbury Creme Egg launches 24-hour food feast livestream

Cadbury Creme Egg has launched its EATertainment content hub in a cheeky campaign that will include a 24-hour livestream event. The event is a nod...

Jamie Oliver takes on takeaways in new Channel 4 show

Jamie Oliver is back with a brand new series, travelling around helping a nation of takeaway lovers get cooking again. We're guessing this won't be...

British Gas retires Wilbur for new inclusive themed campaign

UK energy firm British Gas has launched a new campaign featuring a gay couple and multicultural families. Launching today (2 February), ‘here to solve’ is...

Why two-second spots could be the future of advertising

New research from IPG Mediabrands claims that ultra-short two-second ads could be more effective than 30-second ones. The research and neurological study from IPG Mediabrands...

VIDEOS: Sky reveals raft of new TV dramas for 2020

Sky TV has announced a raft of new shows coming this year, as top drama increasingly takes centre stage among traditional broadcasters. The channel revealed...

Croatian agency group signs Permutive to drive personal ads

UK data management platform Permutive been appointed by 24sata and Njuskalo to increase its targetable inventory and drive personalised advertising. 24sata and Njuskalo is part...

Female stereotypes in ads in decline, but so is feminism – research

A new study has revealed that female stereotypes in advertising are declining. Only a quarter (28%) of UK women now say they feel pressure from...
Wavemaker visual2

Wavemaker launches refreshed logo and brand design

Global media agency Wavemaker has launched what it calls a “new evolved proposition, product and attitude” as well as a new visual identity. New Wavemaker The...