Monday, August 2, 2021
Cat Davis_Group Marketing Director_02

Changing The rules… with Cat Davis at krow/MISSION

We're all having to change and get used to new ways of working and living, at least for the time being. So we've asked you...
copywriters chair

How copywriters keep creating amid the COVID confinement

Copywriters can always find ways to create, especially when the world is turned upside down. Take Elizabeth Hutchison, for example. She's never liked desks...

Lockdown creations: How Quiet Storm delivered Zoflora’s campaign

Quiet Storm says its first campaign for Zoflora, the UK disinfectant brand, didn’t come off exactly as planned. As reported by Mediashotz last week, the...
Brian Kavanaugh Bynder

How creative teams can tackle the content crunch

New tech and changing consumer responses mean creativity in brand content marketing is now more important than ever. Brian Kavanaugh, Director, NA Field & Global...

Vodafone CEO Nick Jeffery on post-Brexit Britain

Vodafone CEO Nick Jeffery has issued a statement striking a confident tone on the prospects for the UK now that Brexit is done. However,...
luxury brands

Should luxury brands lend social activism a hand?

Many of us will remember 2020 as the year the world was changed by a virus, but it will also be remembered as a...

Changing The rules… with Emily Safian-Demers, Wunderman Thompson

Next up in our series on how creative sector professionals are dealing with their new normal is Emily Safian-Demers, Senior Trends Analyst at Wunderman Thompson...
the art of outdoor lead

Ocean celebrates a decade of The Art of Outdoor

It's been a decade since UK outdoor advertising specialist Ocean Outdoor dreamt up its  brand philosophy, The Art of Outdoor. A lot can happen to...
Tearle Nick

VIDEO: Mediastarz: Nick Tearle, Founder E1MA on the events market

E1 Media Agency Founder Nick Tearle loves to thump it on the dance floor, but he's had other things on his mind lately. From Wimbledon...
sustainability in business deals

Why sustainability and business decision-making must go hand-in-hand

One thing the global coronavirus pandemic has taught us is how important sustainability is - for everyone from high ranking executives at the world's...