A new global study by Ipsos shows strong support for measures to be put in place to stop discrimination against LGBT people in Britain.
Seven in ten (68%) support laws that stop this type of discrimination in relation to employment, access to education, housing and social services, compared to 55% globally.
the survey canvassed the views and opinions of nearly 20,000 people.
One in six Brits (16%) say they have attended a public event in support of LGBT people, such as a Pride march, compared with 13% globally, while a similar proportion (15%) have attended the wedding of a same-sex couple.
More than a third (35%) say they have visited a bar or nightclub that caters mainly to LGBT people. Only 3 in 10 (28%) have spoken out against someone who was being prejudiced against LGBT people.
However, half of people in Britain (52%) want companies to actively promote equality for LGBT people, compared with 47% around the world.
A majority of Britons support having openly lesbian, gay and bisexual athletes, however, only a quarter (24%) support transgender athletes competing based on the gender they identify with rather than the sex they were assigned at birth.
On this matter, Britons are less likely to support compared to the global country average (32%).
The majority of Brits support marriage equality. Seven in ten (68%) say same-sex couples should be allowed to marry legally, which has increased from 55% who said the same in 2013.
Globally, 54% support same-sex marriage. In Britain, 14% say same-sex couples should be able to obtain some kind of legal recognition but not marry, while 7% believe they should not be able to do either.
Over a quarter (27%) say their views on same-sex marriage are different than they were 5 years ago.
Just over 7 in 10 (72%) believe same-sex couples should have the same rights to adopt children as heterosexual couples do while, while one in five (19%) do not.
Three-quarters (76%) say same-sex couples are just as likely as other parents to successfully raise children, which is higher than the global average where 62% feel the same way.
The study shows that in Britain, 2% identify as transgender, non-binary/non-conforming/gender-fluid or in another way.
Fifteen per cent say they are only/mostly attracted to the same sex or equally attracted to both sexes. One in twenty identify as bisexual (5%) or homosexual (4%) while 1% say they are pan/omnisexual and 1% are asexual.
Almost 6 in 10 Britons say they have a friend, relative or work colleague who is lesbian/gay/homosexual, while 3 in 10 (28%) know someone who is bisexual. Just over 1 in 10 know a transgender (13%) or non-binary (12%) person.
Ciaran Mulholland, Associate Director and Co-Chair of the Ipsos MORI Pride Network said: “These findings highlight the progress that has been made in public attitudes to the LGBTI+ community in Britain.
“The British public are now largely in support of equality when it comes to marriage and adoption rights, and most want to see active measures put in place to tackle discrimination against the LGBTI+ community.
“However, there is still a sizeable minority that disagree with these measures.”