26PMX names Liam McNally Managing Partner, Sales & Marketing


Performance marketing agency 26PMX, part of the MSQ group, today announced the appointment of Liam McNally as Managing Partner for Sales and Marketing, finalising its leadership team.

In his role, McNally will be responsible for guiding the new business and marketing teams to drive new client partnerships to foster growth.

Liam McNally

McNally brings nearly 20 years of experience in business development having previously been the Commercial Director at Jaywing, where he played a pivotal role in securing a plethora of high-profile retail accounts such as END. Clothing, AO and DUSK.

He joins Amy Naughton, another former Jaywing leader who recently joined as Managing Partner for Client Services and Strategy, to drive growth at 26PMX.

Together they will provide strategic counsel during the pitch process, set agency standards and ensure that prospective clients have the best possible experience with 26PMX.

McNally and Naughton are joined by Ryan Scott, CEO and David McAndrew, Managing Partner for Media to round off the 26PMX leadership team.

Scott is responsible for the overall leadership of the business while McAndrew provides his expertise to work collaboratively with clients and partners to create impactful and engaging media strategies.

The completion of the 26PMX leadership team marks an exciting time in the business following recent significant account wins such as Sealskinz, Ebuyer and Noble Panacea.

Speaking on his appointment McNally said: “Joining the team provides an opportunity to contribute to 26PMX’s ability to deliver solid performance and add to their already impressive roster of clients.

“I was drawn to the company’s culture of ownership, accountability, and unwavering commitment to excellence.

“With the support and resources provided by MSQ, I’m confident in our collective ability to drive significant growth and innovation.”

Ryan Scott, CEO of 26PMX, said: “We are thrilled to welcome Liam to 26PMX. His expertise in leadership, building client relationships and impressive track record in driving growth makes him the perfect fit.

“Liam’s addition perfectly complements our leadership team and will help us to continue to deliver exceptional results for our clients and push the boundaries of what we can achieve as a business.”